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In this is a blog post, I’ll help you figure out something of great importance that most bloggers struggle with – should blog about something you love or go after the loot. I will tell you my story on how I came to choose between loot or love. But more importantly, I’ll share with you how to figure out whether you should blog about something that makes you money or something you are passionate about.
You may have just happened upon this blog post, which is really cool. But I wanted to let you know that this blog post is part of my FREE 7-day email course, “Blogging for Beginners: The Start A Blog Plan“. In this course, I help mommy bloggers figure out what to blog about, set up a blog, write blog posts and start making money blogging. If you are interested in signing up for this email course, click HERE to enroll.
YOU SHOULD BE PASSIONATE ABOUT YOUR BLOG TOPIC
Should you blog about something you are interested in or are passionate about? Well, I don’t want to burst your beautiful blogging bubble but I do want to give you a dose of reality. Blogging in itself is hard and it can be a grind. You have to be consistent and blog when you don’t know what to write about or don’t feel like blogging. It is important to love what you do because sometimes that’s the only thing that’s gonna keep your blog going. So, I suggest you blog about something you like. But on the other side of the coin…
YOUR BLOG TOPIC SHOULD BE SOMETHING THAT MAKES MONEY
We are living in turbulent times. It’s hard out here. There is no such thing as job security anymore. Unemployment is up to levels we haven’t seen since the Great Depression and no one knows from one day to the next what will happen with the economy. Sure, you can start your blog as a memoir. But if you have an expertise that people pay for, I definitely suggest that you consider blogging about that. For those reasons, I strongly suggest that you blog about your expertise, skill or experience that can bring in money. Now, every blogger has to decide what they are really chasing – the almighty dollar or their passion. Ultimately, you have to make the decision of whether to just go after the money or follow your heart. And I am no different. I had to make that hard decision myself. Let me tell you a little more about it in my story.
A few years ago, I was getting a lot of media attention from my blog. I was regularly asked to give interviews and went to local news stations to tape news segments. As a result of all that media exposure, I built my blog around being a tech expert. For years, my blog was about my take on the latest technology news and gadgets. But I can honestly say that I did not make a cent off my blog for years. Sure, I spent money making demo reels, getting my blog looking perfect and traveling here and there, but I didn’t make any money. I was on TV, my blog looked great and I was traveling for media but I didn’t make one penny.
LIFE MAKES YOU SHIFT GEARS
During that time, my life and priorities changed. I became a stay-at-home mommy to my toddler and twin babies. I was so over ripping and running all over town without getting any kind of compensation. Mainly because I was exhausted from staying up all night with my twin babies. It became increasingly difficult to travel at a moments notice or run to a news station with only 2 hours notice because I was the main caregiver for my children. My days were filled with doctor’s appointments, play dates and potty training. I was teaching one online graduate course but I knew that I wanted to do things for my children that required money that we didn’t have, like gymnastics, ballet class and private schooling.
It was also a difficult time because I realized that I didn’t want my blog to focus on tech and gadgets anymore. Sure, I knew a lot about the latest and greatest tech gadgets but my heart wasn’t in it. I wasn’t feeling fulfilled in what I was doing. Therefore, I needed and wanted to make a change. So I learned that just because I like something and am good at it doesn’t mean I have to blog about it.
But an interesting thing was also happening during this time. Many of my mom friends and friends of friends wanted me to help them start a blog. They wanted to stay home with their kids, work from home and contribute money to their household. Others approached me about creating or redesigning web sites for them. I did it and didn’t really think much about it at the time. But you know what? That money was steady and it was good money. I never advertised my skills and all the business I got was by word of mouth. I love teaching. Hence, the reason I became a professor. So it shouldn’t have surprised me that I found myself being drawn to helping moms learn how to blog and create the life of their dreams.
It finally dawned on me one day to focus my blog on teaching mommies how to blog and and fall back on the tech expert stuff. I mean, it’s not rocket science, right? I was making money teaching moms how to blog and doing web web design without even trying. However, I couldn’t earn a dollar blogging about the latest technology. I enjoyed working with other moms and I was passionate about it. Informing the public about the latest and greatest tech gadgets wasn’t feeding my soul or paying the bills. So for those reasons, I decided to switch gears and focus my blog on helping moms start and build profitable blogs. It’s cool because it fills a need that people have and generates income for my family.
Luckily, all the things I was doing were in my wheelhouse. I really didn’t have to chose between blogging about my passion versus blogging for money. I just had to hone in on my niche. So, my suggestion to you is to try to find a combination of both. In other words, figure out what you love and find out how you can make some money off it. That is truly what you should blog about. But I am not here just to talk about me. I am here to help you out. And since you’re reading this blog post, I know you are struggling to figure out what you should blog about. So, let’s figure it out!
I recommend that you sign up for my FREE 7-day email course called “Blogging for Beginners: The Start a Blog Plan“. You’ll learn many things about starting up your blog in that email course. But one of the things that you will do in that course is pick a blog topic. You will complete 3 introspective exercises that lead you to one or two blog topics that you love and can bring in loot. And that’s the trick – finding a topic you feel called to talk about and generating income off it. So, enroll today and get started today on starting your blog, your business and making your dreams come true.
Hopefully, at this point, you’ve signed up for my FREE 7-day email course called “Blogging for Beginners: The Start a Blog Plan“. But the most important step you need to take is to set up your blog. I can help you start your own blog quickly and cheaply. I have created a step-by-step tutorial on how to set up a WordPress blog in about 20 minutes. As I stated previously, for a limited time, you can get web hosting service from Blue Host for as low as $3.95 a month, which is ridiculously cheap. And as an added bonus, you’ll get a free domain name ($15 value) through my Blue Host link if you purchase at least one year of web hosting service.
Just think, right now, you are only 20 minutes away from having a blog. So what are you waiting for? The time for action is now. I am excited for you. If you are mulling over several blog topics or already have your blog topic picked out, I would love to know what it is and why your picked it.
Is it your passion or are you going after profits? So leave me a comment letting me know what you are going to blog about and the URL. I’d love to check it out.