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You’ve been going back and forth for months – maybe even years!  You’ve been debating whether or not to start a blog.  You wonder can you really do it?  Can you find an hour or so each day in between the laundry, kids and housework to blog?  Can you make money off your blog?  But what you’ve been REALLY trying to figure out is what to blog about.  You have so many cool interests, hobbies and business ideas, it’s hard to narrow your blog down to just one topic.

As a mommy blogger, you must decide what to blog about before you can move forward with your blog.  This is the most important thing you need to decide as a blogger.  Everything hinges on this decision.  So, if you are unsure and don’t know how to decide on a blog topic, this blog post will help.

I suggest blogging about ONE thing.  I understand that everyone has various interests, passions and hobbies.  But your blog should be focused and concise on one topic.  It’s okay to have several blogs.  Lots of people do this.  What you don’t want to have is a blog that is talking about a lot of topics, confusing and all over the place.  So what I want you to do is think about what you ultimately want to do, what you want to be know for or what you want to use blogging for.

But before we get into the meat of this blog post, I wanted to let you know that I cover this topic in-depth in my FREE CHALLENGE, Start A Blog in 7 Days.  In this course,  I help mommy bloggers figure out what to blog about, set up a blog, write blog posts and start making money blogging.  If you are interested in signing up for this challenge, fill out the form below to start. 

RELATED BLOG POST: Your Blog Topic: Follow Your Passion or the Money?

Step 1: Focus on Your Goal

Let’s just take a minute and think about your goals.  I’m going to make some assumptions but if you are reading this, you want to use blogging to establish your business, build credibility, bring in money or increase your brand.  Therefore, you need to be focused on one, specific topic.  You want to become an authority on a certain topic or in a particular industry.  To do this, you must stay on topic.

But let me say this.  Your blog is your own and you can do what you want.  So it is definitely okay to have sub-topics on your blog.  It’s not all or nothing.  But I do want you to be aware of how your blog comes across to your readers.  If you are talking about 10 different topics and it is just all over the place with no clear theme, your readers will leave and never come back.

Step #2: Find Your Niche

What is a niche?  The definition of niche is “a distinct segment in the market”.    Notice the word “distinct” in the definition.  So, take a market, field, interest, passion or hobby you have and find a distinct segment of it.  That’s a niche.  Let’s take cars for example.  If you want to blog about cars, that’s great.  But the topic of cars is very broad.  It would be wise to decide what segment of cars to blog about.  You could blog about Ford Mustangs or futuristic concept cars.  Or you could blog about electric cars or car crash testing and safety issues.  Do you see where I am going?  For your blog, you need to focus narrowly on that one topic and use blogging to become an expert or leader in that topic.

I’m going to use one of my previous workshop attendees as an example.  Ted (not his real name) worked at a local news station covering sports in the Philadelphia area.  He had dreams of becoming a sports commentator working the sidelines of professional games for national news or sports cable channels.  He also wanted to give commentary on pre-game shows.  Ted wanted to start a blog to take his local sports broadcast career to a national level.  He wanted my advice on how to improve his blog and how blogging could help raise his profile.  When I took a look at his blog, he was blogging about everything – local sports, professional sports, high school athletes, college games and more.  It was also taking a toll on him because Ted felt he had to give his opinion on every big sports story that came out so he appeared to be abreast and current on all the latest sports stories.  I advised him to blog about one specific sport on one specific level.  I told him, if you are most passionate about college football, then blog about that.  If major league baseball was his thing, then that’s what he should focus on.  As it turns out, he loves professional football.  So I told him to blog only about that.

Ted contacted me several months after the workshop and told me that blogging has become a joy.  No longer was he spending hours blogging about every sports story.   Now, he focused on the one thing he was passionate about – professional football.  As a result, Ted’s readership increased dramatically and he is well on his way to becoming a sought after, respected NFL sports blogger.

Step #3: Sign up for My FREE email Challenge

I recommend that you sign up for my FREE 7-day challenge called Start a Blog in 7 Days.  You’ll learn many things about starting up your blog in that email course.  But one of the things that you will do in that course is pick a blog topic.  You will complete 3 introspective exercises that lead you to one or two blog topics that you love and can bring in loot.  And that’s the trick – finding a topic you feel called to talk about and generating income off it.  So, fill out the form at the bottom of the page and get started today on starting your blog, your business and making your dreams come true.

Next Steps

I am glad that you are reading this blog post.  I hope that you sign up for my FREE email course and start the process of making your dreams come true.  The most important thing is that you keep moving forward with your blog, take action and believe that you can do this.  If you have not set up a blog yet, I can help you start your own blog quickly and cheaply.  I have created a step-by-step tutorial on how to set up a WordPress blog in about 20 minutes.  As I stated previously, for a limited time, you can get web hosting service from Blue Host for as low as $3.95 a month, which is ridiculously cheap.  And as an added bonus, you’ll get a free domain name ($15 value) through my Blue Host link if you purchase at least one year of web hosting service.   

Just think, right now, you are only 20 minutes away from having a blog.  So what are you waiting for?  The time for action is now.  I am excited for you.

Oh, and don’t forget to leave me a comment letting me know what you are going to blog about and the URL.  I’d love to check it out 🙂

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